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About Thinking Fast and Slow:
Thinking fast and slow is a science base bestselling book that was published in 2011 by Nobel memorial prize in economics laureate Danial Kahneman. It was 2012 winner of the National Academies communication Award for best creative work that helps the public understanding of topics in science, engineering and medicine. The book summarizes about the research that Kahneman conducted over years, with the collaboration of Amos Tversky. It covers all three phases of his career, his early days working on cognitive biases, his work on prospect theory and his later work on happiness. “Thinking fast and slow” spans all three phases. It is an astonishingly rich book: lucid, profound, full of intellectual surprises and self-help value. It is consistently entertaining and frequently touching. Most of us are healthy most of the time, and most of our judgments and actions are appropriate most of the time. The writer writes in his introduction, and just after some pages he observed that the work he did is challenged the idea, orthodox among social scientists in 1970s that people are generally rational. The two psychologists discovered systematic errors in the thinking of normal people. The central thesis of the book is between two modes of thought one is fast, instinctive, and emotional while the other is slower, more deliberative and more logical. From framing choices to people’s tendency to replace a difficult question with one which is easy to answer, the book highlight several decades of academic research to suggest that people place too much confidence in human judgment.
About Daniel Kahneman:
Daniel Kahneman was born on 5th March, 1934. He is an Israeli American psychologist notable for his work on the psychology of judgment and decision making as well as behavioral economics, for which he was awarded 2002 Nobel Memorial prize in Economic Sciences. His findings and researches challenge the assumption of human rationality prevailing in modern economic theory. In 2011, he was named by Foreign policy magazine to its top of the list of global thinkers. In the same year his book thinking fast and slow was published and become a best seller of that time. In 2015 The Economist listed him as the 7th most influential economist in the world. His book thinking fast and slow was the winner of the 2011 Los Angeles Times Book Award for current interest, and also won National Academy of Sciences communication award for the best book published in 2011.
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