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About The Lean Startup:
The lean startup shows how today’s entrepreneurs use continuous innovation to create radically successful businesses. This book is written by Eric Ries. In this book he described lean startup strategy for startup companies. Ries developed the idea for the lean startup from his experience as a startup advisor, employee and founder. The lean startup provides a scientific approach to creating and managing startups and gets a desired product to customer’s hands faster. The method of lean startup teaches you how to drive a startup, how to steer, when to turn and when to preserve and grow a business with maximum acceleration. It is a principled approach to new product development. Too many startups begin with an idea for a product that they think people want. They then spend months, sometimes years, for perfecting the product without ever showing the product, even in a very rudimentary form, to the prospective customer. Using the lean startup approach, companies can create order no chaos by providing tools to test a vision continuously. The lean start up methodology has a premise that every startup is a grand experiment that attempts to answer a question. A core component of lean startup methodology is to build measure learn feedback loop. The first step is to figuring out the problem that needs to be solved and then developing a minimum viable product to begin the process of learning as soon as possible. The unit of progress for lean startups is validated learning a rigorous method for demonstrating progress when one is embedded in the soil of extreme uncertainty.
About Eric Ries:
Eric Ries was born on September 9, 1978. He is an American entrepreneur, blogger and author of the lean startup. In 2008 he began receiving requests to sit on advisory boards to share his experience of writing the lean startup. The lean startup philosophy originates from the Japanese concept of lean manufacturing, which seeks to increase value creating practices and eliminate wasteful practices. Ries was invited to speak at the Web 2.0 Expo by Tim O’Reilly and was offered a position as entrepreneur-in-residence at Harvard business school. Ries began to devote all of his time to the lean startup project, and held conferences, gave talks, wrote blog entries, and served as an advisor to companies.
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